VA Auto Glass logoVA Auto Glass

Two phone numbers, no listings, and a site Google would not show.

VA Auto Glass had a templated WordPress site carrying 60 rankings, none in the top ten. The site and Google profile showed different phone numbers. The business had no listings elsewhere and did not appear in Maps for its own name.

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Where it started

What we found.

  • A templated WordPress site with 60 rankings, none in the top ten.
  • Two different phone numbers live at once: one on the site, a different one on the Google profile.
  • Zero business listings anywhere on the web.
  • The business didn't come up in a Maps search for its own name. Competitors did.
  • No analytics, no search tracking, and no way to know where a lead came from.

What we changed

The work.

  1. Built a new site and launched it four days after starting, with the phone number resolved to one everywhere.

  2. Published six service pages covering windshield replacement, chip and crack repair, rear and side glass, ADAS calibration, and ceramic tint, and wired a before-and-after gallery of his own jobs.

  3. Added eight city pages, taking the site from 14 pages to 26.

  4. Shipped a two-step quote form, an insurance page that tells people when filing a claim isn't worth it, and a service-area page.

  5. Built a voice-driven job check-in tool so the team can capture real job photos from the field, and a private missed-call assistant for the office.

What changed

The numbers that moved.

Visits from search

21 a month44 a month

Times shown in search

About 1,450 a monthNearly 4,000 a month

Pages on the site

14 at launch39

Google reviews

2733

People asking for a quote through the website

22

In the first month after launch.

What visitors actually did

29 started the quote form, 20 finished it, 10 tapped to call or text

Average position in search

12.710.6

Jobs closed

Four to five a week

Where it stands

What we're working on now.

Building the business listings, which have not been started yet, and getting the missed-call handling fully live.

How we build local search visibilityWhat goes into a small-business website

Tell us where the business is stuck.

We'll tell you what we'd change first and what number should move if it works.

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